Nairobi—This year’s Black Friday marked a significant milestone for e-commerce across Africa, with platforms in Kenya, Nigeria, and South Africa recording an 83% surge in sales compared to the previous year. Industry insiders credit extended promotional periods and attractive discounts for the exceptional growth. Shoppers Embrace Extended DealsUnlike traditional one-day sales, many e-commerce platforms adopted…
PawaPay, a leader in mobile money payment systems in Africa, has surpassed $1 billion in transactions. This is a major milestone for a company dedicated to enhancing mobile financial services across Africa. While PawaPay has gained prominence by working with Africa’s “Big Four” economies—Nigeria, Kenya, South Africa, and Egypt—its future strategy appears to shift toward…
In today’s fast-changing economy, Micro, Small, and Medium Enterprises (MSMEs) are the backbone of many developing nations, including Kenya. They provide employment, stimulate innovation, and drive local economies. However, scaling up remains a challenge for many MSMEs due to financial constraints, limited access to markets, and operational inefficiencies. One solution gaining traction is digital payment…
